Case Study:
As part of their effort to diversify revenue income, the Pancreatic Cancer Action Network launched online fundraising for their Summer Event Season.

Solution:
Using the BlackBaud NetCommunity software, this business model was launched by the marketing department, tested, and then turned over to their TeamHOPE division for day to day management.

Responsibilies included project management & support of 13 events, as well as creation of a technical manual detailing the setup process for TeamHOPE Managers to be able to launch events on their own.

Result:
Online fundraising module yielded approximately $255,000 in first four months of use. (Online income averaged 30% of each event's gross profit)